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Online Financial Program Helps Reach Area Students

Online Financial Program Helps Reach Area Students
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By Amanda Rorer, 1st Kentucky Bank
Jan. 01, 2018 | MAYFIELD, KY
By Amanda Rorer, 1st Kentucky Bank Jan. 01, 2018 | 06:53 AM | MAYFIELD, KY
In the 2017-2018 academic year, high schools and elementary schools throughout Carlisle, Graves, Livingston, Marshall, Muhlenberg, and Ohio counties once again adopted the EverFi Financial Literacy and Vault Understanding Money programs, which are both sponsored by First Kentucky Bank.

First Kentucky has partnered with leading education technology company EverFi, Inc., to bring these interactive, web-based financial management programs to over 3,489 students and 16 local schools since the program’s inception in 2011. This past school year, the First Kentucky Financial Scholars program reached 837 students within 13 local elementary and high schools across its six-county wide footprint.

Both the EverFi and Vault programs use the latest in new media technology to bring complex financial concepts to life for today’s digital generation. Vault is geared towards young learners to introduce financial literacy skills early in a child’s development. The 2.5‐hour curriculum aligns with both state and national standards and includes topics such as saving, budgeting, responsibility and decision-making, credit and debt, careers, income, charity, and more. EverFi is for high school-aged students and covers 6 hours of programming on a variety of financial topics including credit scores, insurance, credit cards, student loans, mortgages, taxes, stocks, savings, 401k’s and other critical concepts that map to national financial literacy standards. Both platforms uniquely track the progress and performance of every user, further helping to set students on a path to financial security and a successful life.

“First Kentucky Bank is very proud to have reached so many students with critical financial education. It’s a testament to our deep commitment to the community,” Laura Stinson, Director of Marketing said, “It is critical that students understand important aspects of personal finance like what a credit score means and how to save for college, and these programs are empowering them with the skills that will put them on a path to financial success.”

The 837 students reached through the First Kentucky Bank Financial Scholars Program during the 2016-2017 school year completed a total of 2,450 individual hours of learning. High school students’ knowledge of key financial topics rose by an average of 76% based on pre- and post-assessment scores with the most knowledge gain in Investing and Financing Higher Education. Elementary students increased their knowledge gain by an average of 33% with the most gain in Savings and Investing and Responsible Money Choices.

“EverFi strives to help today’s generation prepare for a lifetime of challenging financial decisions”, said EverFi CEO and Founder, Tom Davidson. “We are grateful for our partnership with First Kentucky Bank which provides students with the critical skills they need to be savvy, responsible consumers.”

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