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Rupp Arena Rebranded in Naming Rights Deal

Rupp Arena Rebranded in Naming Rights Deal
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By The Associated Press
Jan. 16, 2020 | LEXINGTON
By The Associated Press Jan. 16, 2020 | 01:01 PM | LEXINGTON
Kentucky's Rupp Arena is getting a new name.

The 44-year-old home of the Kentucky Wildcats will be called Rupp Arena at Central Bank Center. 

Under the 14-year rights agreement with the Lexington-area bank, the university's marketing partner will be paid $1.5 annually.

Kentucky athletic director Mitch Barnhart said in a release that it was “essential” to preserve the name of legendary Wildcats coach Adolph Rupp on the facility out of respect for his achievements and his family.

The adjoining convention center that is currently undergoing expansion will also be re-named under the agreement.
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